Wendy CastlemanFeb 26, 20184 min read5 Questions for EngineersI asked for a show of hands: "How many of you have built something that customers didn't use?" The entire room raised their hands. Some...
Wendy CastlemanDec 16, 20172 min readYou are probably brain-dumping, not brainstorming.Have you ever shown up to a meeting to "brainstorm ideas", only to have the same old ideas come out? Why is it that Brainstorming...